Should You Waste Your Time Reading Optometry eBooks?

Posted by Janelle Pauli on Thu, Apr 16, 2015 @ 10:04 AM

The Internet is full of all kinds of information, and it's easy to get sucked into spending countless hours online searching for information that's relevant to you. And you can often spend more time reading through the bad than the good. We understand that, and don't want to waste your time giving you content that won't help you make improvements in your practice.

That's why we have this quick and easy flow chart that you can use to help determine, in less than two minutes, if our optometry eBook is going to be worth your time. Take a look and find out!

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Eyecare Industry News: The Future of Optical Technology

Posted by Robert Fallon on Wed, Apr 15, 2015 @ 15:04 PM

Trends in the optical world these days don’t seem to last very long. With a constantly changing environment, it can be tough to know which trends are legit and which will fall out quick. A major factor to these developments is technological innovation surrounding eyewear. Brands are constantly pushing the envelope on what they can include with their products and what will sell in today’s fast-paced environment.

Our friends at The Optical Vision Site recently posted, Will Smart Glasses Change The Way We Shop?, to convey the thought that Smart Glass and Augmented Reality (AR) eyewear is the supposed answer to the future of frames. This guest post will go through the development and execution of these products in the market, and what trends to look out for. The threat of this technology is explored, and the threat of competition from tech giants is combated.

Eyecare Industry News:
Innovation in Augmented Reality

Over the last 30+ years in the eyecare industry, there have been many “trends” that eyecare professionals have ignored as “it won’t effect” them. Think about: 1-800CONTACTS, Big Box Optical, Wal-Mart, One Hour Glasses, Online Optical, and Warby Parker. Each of those brought major changes to the optical industry and many eyecare providers were not listening and adapting to new paradigms.

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Why Integrated Online Ordering is Important for Your Workflow

Posted by Megan Ludzenski on Tue, Apr 14, 2015 @ 10:04 AM

We've stressed the benefits of online ordering in the past, explaining how it proves to be a better method than the traditional ways of phone calls and fax machines. However, online ordering can also help your office workflow improve drastically if you are using an integrated ordering solution with your practice management solution. Today, we want to highlight some of the benefits that integrated ordering systems offer your workflow.

4 Ways Built-In Online Ordering Helps Your Office Workflow

online ordering1. You'll Get the Job Done Faster

Throughout the exam, you enter so much patient specific information into your practice management system, so it doesn’t make sense to re-enter that information when submitting product orders. When you utilize an ordering system that's integrated, or built-in, to your practice management software you can use information already saved in your system to create orders, eliminating the need for duplicate data entry. Being able to create and submit orders faster from your practice management system, will allow you more time to spend with your patients and the ability to offer them better care while they are in your office. Did we mention that orders placed with an online solution get returned 1-2 days faster than with other ordering methods?

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Stage 3 Meaningful Use Criteria for Optometrists

Posted by Sharon Chin on Thu, Apr 09, 2015 @ 11:04 AM

I remember writing my first post and eBook on how to begin participating in the Meaningful Use Incentive Program like it was yesterday. And here we are, talking about the last stage, Stage 3, of the program. We’ve come a very long way! While Stage 3 doesn’t begin until 2017, the CMS recently released their proposal for the Stage 3 Meaningful Use criteria. Here’s the lengthy 301 page proposal if you have the time and patience to check it out. But if you don’t, here’s a condensed version of the proposal, and more importantly, how the new rules will affect Meaningful Use Criteria for optometrists if the proposal passes.

Stage 3 Proposed Rule: How it Affects Meaningful Use for Optometrists


Stage 3 was designed to be harder on eligible professionals who make it past Stage 1 and 2. The good news is that the proposed changes will make reporting periods easier to understand, but will also focus more on data quality, EHR system interoperability and analytics.

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Why You Should Never Use an Online Ordering Solution

Posted by Megan Ludzenski on Tue, Apr 07, 2015 @ 10:04 AM

There have been rumors floating around the eyecare indsutry, stating that online ordering is the way to go, claiming that it is more efficient than traditional methods of phoning or faxing in orders to your labs. We are here to put those rumors to rest, and explain to you why online ordering is the absolute worst and least efficient process for your practice!

6 Reasons Online Ordering Is the Last Thing Your Staff Should be Doing

1. It is more fun to contact each of your labs individually.

Why would you ever want all of your labs in one central site? Using an online ordering solution just seems too good to be true. It is best to contact each lab individually, either on the phone or by visiting their individual websites, that way you spend a good portion of your day placing orders and less time with patients actually in your office. 

2. You miss out on the element of surprise.

online ordering solution

When you place your orders online, you're able to check the status and track the order, and who wants that? There are some things that should just be left to the imagination, that's why traditional methods are best. Your patients want to get their products when they least expect it anyway, right? They never call to see if their order is ready. So make sure you order over the phone so you can't easily check when their new frames will be in!

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