How Your Optical Shop Can Blow Your Online Competition Out of the Water

Posted by Janelle Pauli on Thu, Feb 04, 2016 @ 10:02 AM

It's not a surprise that your optical shop is facing competition from online retailers. Online companies often have large marketing campaigns and lower prices, which can make them hard to compete with. But your practice's expert knowledge coupled with quality products in your optical shop should have what it takes to compete with online giants. So how do you relay that message to your patients and keep them shopping in your dispensary?

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How to Get More From Your Optometric Billing Workflow

Posted by Janelle Pauli on Tue, Feb 02, 2016 @ 10:02 AM

Managing your optometric billing workflow can be one of the trickier jobs in your practice. Especially if you're managing several different processes to support your claim filing needs. Things like paper charts, manually filing claims, and data entry errors can slow down your workflow and ultimately hurt your reimbursements.

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Optical Resources: How to Master the Flat Lay Design Trend

Posted by Janelle Pauli on Thu, Jan 28, 2016 @ 10:01 AM

We recently wrote up an article on The Uprise Blog talking about the biggest design trends to focus on in 2016, and today we want to go into more detail about one of those particular trends - flat lay photography. The flat lay trend has been popping up more frequently on all social media channels, but is probably the most popular on Instagram. This trend is easy to accomplish on your own without an abundance of design knowledge. Plus, there are tons of examples out there to inspire your next flat lay photo session.

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Video: How to Use VisionWeb's Frames Data Assist Tool

Posted by Janelle Pauli on Tue, Jan 26, 2016 @ 10:01 AM

If you're a user of VisionWeb's online ordering tool, you probably know about the
Frames Data functionality, Frames Data Assist. Frames Data Assist gives users the ability to quickly find and retrieve detailed frame information to complete an online spectacle lens order. 

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New eBook: 4 Weeks to Bigger Profits in Your Optical Dispensary

Posted by Janelle Pauli on Thu, Jan 21, 2016 @ 10:01 AM

Your dispensary is an important part of your practice. Which is why you shouldn't let the needs of your dispensary sit on the back burner. With the start of the new year you should take some time to think about the ways you can improve your dispensary this year to bring in bigger profits throughout 2016. 

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