Optical Resources: How Going to A Tradeshow is Like High School

Posted by Sharon Chin on Thu, Sep 11, 2014 @ 10:09 AM

Going to a tradeshow can be hectic; in fact, it can feel a lot like being in high school again! With Vision Expo West right around the corner, we thought that we’d give you some optical resources that can help you with managing your schedule at the tradeshow as well as take you down memory lane to relive some high school memories!

Optical Resources that Can Help You Survive Going to a Tradeshow  


Sitting at the popular table

Being popular feels good and sitting at the popular table raises your social status among your peers. At Vision Expo, you have plenty of chances to be at the popular booths! There will be celebrity appearances at the show and you’re sure to find a crowd at these booths. Mix and mingle with the populars and get a picture and autograph. It’s sure to make going to the tradeshow a lot more fun!

Hanging out with your friends

School just isn’t the same without your friends! In fact, most of us will likely say that the best part about going to school was seeing your friends! Going to a tradeshow might be all work, but it can be made fun when you’re meeting up with people you know! Utilize social media to see who has checked into the event and are tweeting about it!

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Uprise at Vision Expo West | Optical Software

Posted by Janelle Pauli on Tue, Oct 08, 2013 @ 10:10 AM

The VisionWeb team got a chance to take Vegas by storm last week at Vision Expo West. With the launch of Uprise behind us at AOA's Optometry Meeting in June we were able to really sit down visitors and discuss the ins and outs of our cloud-based optical software, Uprise.

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#Hashtag Do’s and Don’ts for Vision Expo West

Posted by Sharon Chin on Tue, Oct 01, 2013 @ 09:10 AM

We’re only 2 days away from Vision Expo West! Whether you’re a doctor planning for CE or a student going to the show for the first time, there are many ways to participate in the tradeshow on top of just being there physically. We’re talking about getting involved with social media, particularly using hashtags. Today, we sum up a few ways you should and shouldn’t be using hashtags as part of your social media presence at Vision Expo West.

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Going to Vision Expo West: Expectations vs. Reality

Posted by Sharon Chin on Tue, Sep 17, 2013 @ 08:09 AM

Can you believe that Vision Expo West is coming up in just two weeks? We've been really busy making plans and we can't wait to meet everyone at the show! VisionWeb has been in the eyecare industry for more than a decade, and a big part of our marketing efforts go into tradeshows. So it's safe to say that we've had our fair share of experience with them! We know that sometimes, things don't go as expected, especially at a big trip like Vision Expo West. So we've come up with a list of expectations and realities we expect to face at tradeshows. Do any of these sound familiar to you? 

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Vision Expo West 2012: A Look Back

Posted by Janelle Pauli on Tue, Sep 18, 2012 @ 08:09 AM

Viva Las Vegas...

Two weeks ago we were packing up our bags and hopping on a flight to Vegas for one of our favorite shows of the year, Vision Expo West. Attending industry tradeshows like Vision Expo and Optometry's Meeting always gets us excited to spend some quality face time with our customers and other industry affiliates.

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