Twitter vs. Facebook - What's More Valuable to Your Eyecare Practice?

Posted by Shawn Salter on Tue, Jan 08, 2013 @ 08:01 AM

A lot of businesses, ourselves included, are active on both of the social networking mega-sites: Facebook and Twitter. That means we spend a fair amount of time on both. But, should we be doing that? Managing both? When you think about business solutions, you typically chose one - the one that is the best suited for your needs or delivers the most value - right? So why not do that here, in the social networking realm? Which one is more valuable? We think it's hard question to answer. Even though both are social networking sites, they are really quite different from each other. We interact with different types of people, all equally important to us, on each different platform. So we're not ready to abandon one and focus solely on the other, but we are interested to see how this all evolves.

We came across a cool infographic from that explores the debate further. Lot's of interesting learning:

Click the Image for Full Size Version

Twitter Versus Facebook

What do you think? Has your eyecare practice or business found one platform to be more valuable than the other?

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Tags: Marketing and Social Media, Resources

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