Managing Uncertainty in Your Practice

Posted by Madhu Singh on Thu, Apr 02, 2020 @ 11:04 AM

Dealing with uncertainty in your practice can be tough for revenue growth and staff motivation. Many external factors can cause uncertainty like political change, government regulation, recessions, and natural disasters. However, your own practice finances, corporate licenses, or HR changes could also create an uncertain atmosphere.

No matter the cause, the way you can tackle unexpected or unfavorable changes and keep up motivation are similar. Whether it's through mindfulness, teamwork, or leaning on others, we know of tried-and-true methods to manage workload and financial stress.

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6 Ways Patient Chat Elevates Eyecare Practices

Posted by Madhu Singh on Wed, Apr 01, 2020 @ 08:04 AM

Consumers lead busy lives with many options and value convenience. Due to this, not only do eyecare practices often lose frame sales to online retailers, but they can also lose patients to competing practices. One way you can meet your patient's expectations is to use 2-way texting for communication around appointment reminders, education, and more.

Our friends at EyeCare Prime see how patient chat helps improve patient relationships everyday. Here are their top 6 reasons you need patient chat in your optometry practice.

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3 Signs Your Optical Practice Outgrew Your Claims Management Process

Posted by Jeff Rezabek on Tue, Mar 31, 2020 @ 10:03 AM

Your practice has come a long way since it opened, but you still have some fire left in you to continue caring for your community’s ocular health. The only problem is, your practice may have outgrown your claims management processes, which could be leaving revenue on the table.

So, how do you know if you’ve outgrown your claim management practices? This post identifies a few different signs you may experience if your optical practice is outgrowing your claims management efforts and provides a remedy that scales.

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Why Your Optical Shop is Losing Customers to Online Retailers

Posted by Janelle Pauli on Thu, Mar 26, 2020 @ 09:03 AM

We have posted articles talking about different ways that your eyecare practice can fight back against online retailers. Because when it comes to eyeglasses in 2020, a lot of your competition is online. Understanding why your customers are choosing to leave you for online frames is an important step of being able to combat a plan against those lost sales.

We dug around and found some stats in a Hubspot article that explain some of the reasons why people are making purchases online, instead of in your optical shop. So let's take a minute and understand why exactly your customers might be making this decision.

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The Intersection of Eyecare Technology & Profitability

Posted by Madhu Singh on Tue, Mar 24, 2020 @ 12:03 PM

Most optometrists and office managers can see how the right technology helps make every day easier and more efficient for both the staff and patients alike. However, new software and cutting-edge equipment can come with a hefty price tag. So, how can you know whether it's worth it?

We will leave the decisions that involve improving patient care to expert ODs. However, we want to shed some light on how to weigh the financial benefits of technology in your practice in today's post.

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