Google My Business Will Change Your Optometry Practice's SEO Strategy
It's likely you've already listed your optometry practice on Yelp, Zocdoc, and the AOA search. However, Google Reviews is quickly catching...
NEW WEBINAR: Communication Strategies for Modern Optometry Practices
Having the right tools for your business to be successful is essential for continued growth of your eyecare practice. Creating a space for...
Bold Treatment Procedures to Generate Money in Your Optometry Practice
Traditionally, when eyecare professionals have thought of unique ways to help generate revenue in their practice, they would focus on...
Why Integrated Online Ordering is Important for Your Workflow
We've stressed the benefits of online ordering in the past, explaining how it proves to be a better method than the traditional ways of...
News: Virtual Vision Test App from Warby Parker & Apple Vision
Rarely do we report on industry news from Warby Parker, but paying attention to your competitors is an important step to take to stay...
How Uprise Helps Achieve Near Contactless Exams
There’s a new age in eye exams - the contactless exam. The pandemic has accelerated this by as much as 700 percent, according to some...
7 Solutions to Take Your Eye Care Practice to the Next Level
Increasing efficiency and boosting profits are the biggest goals for any business, but creating a strong and profitable optical dispensary...
Hidden Telemedicine Opportunities for ODs
The obvious benefits of offering telemedicine visits are keeping patients out of your practice waiting room, reducing exposure for your...
Important Business Reports for Eyecare Practice Success
We're no strangers to the power of analytics and reporting here. We talk about the 5 Essential Insurance reports to make sure you're...
Eyecare Practice Investments to Implement Before 2021
With the holiday season fast approaching, we are looking toward closing the year out strong and recovering profits and patients for the...
Is Instant Messaging Right For Your Optometric Practice?
Believe it or not, instant messaging features in your optometry software provide a large benefit to the office workflow in your optometric...
The Financial Guide: Investing as an Optometrist
Some practices, especially those that have had about 5-10 years to establish themselves within their community, find themselves with an...
Maintaining Control of Your Practice with Optometry Software
As an office manager, we don't have to tell you that you stay pretty busy with all of your duties of running a practice. From managing the...
How the FTC's New Contact Lens Rule Affects ODs
The Federal Trade Commission just instated a final ruling that requires prescribers to obtain confirmation from their patients that they...
7 Innovative Companies in Eyecare
With the growth of technology, ODs have many options for accomplishing their daily tasks and improving their patient care. You most likely...
Online Optometry Classroom: 3 Free CE Courses
With event cancellations due to the spreading of COVID-19, optometrists need to look for alternative ways to fulfill their continuing...