Events and Promotions

Announcing VisionWeb's CEO and CTO: Nicolas Sinet and Robert Carrier

We recently appointed Nicolas Sinet CEO of VisionWeb. Sinet will lead the company as we continue to innovate and grow our technology...

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Optical Dispensing, Events and Promotions, Coding & Billing, Uprise EHR & PM

Vision Source Exchange 2022 Recap

The annual Vision Source Exchange, has created a destination for private practice optometrists and their staff to gather for continued...

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Events and Promotions

Come Visit Us at Vision Expo East 2022

Now, people are getting more comfortable traveling and attending in-person events including tradeshows. It is an exciting time of year for...

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Events and Promotions

Industry Update: Eyecare Tradeshows in a Post-COVID World

If anything, quarantine has taught us that human beings crave face-to-face human interactions. Businesses were forced to adapt when the...

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Events and Promotions

Virtual or In-Person Vision Expo West 2021

September is our favorite month in the eyecare industry. Practices are still benefiting from the back-to-school rush and we get to meet our...

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Events and Promotions

Vision Expo: InFocus with Dr. Aaron Sako

Vision Expo's InFocus series is a 4-minute video interview featuring some of Vision Expo’s top industry attendees and OPTImum program...

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Events and Promotions

Celebrating International Women's Day in Optometry

There are many professions and accomplishments where women are tipping the patriarchal scales. Optometry is one of them. Women currently...

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Marketing and Social Media, Events and Promotions, Customer Service

6 Common Discount Sale Mistakes Opticians Make

Events like trunk shows in your dispensary can sometimes be a big hit or a big miss. If you've never held this type of event before, you...

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Marketing and Social Media, Events and Promotions

Encourage Patients to Visit Your Practice in the Winter

Combatting and predicting lulls in patient flow into your practice will be more difficult moving forward, so that's why we suggest you have...

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Events and Promotions, Uprise EHR & PM

6 Holiday Event Ideas for Your Eyecare Practice

Every business owner likes to treat their employees a nice party or gathering during the holidays. But, tight budgets can sometimes make it...

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Resources, Tips & Tools, Events and Promotions

Encourage Patients to Promote Your Eyecare Practice

You can promote your eyecare practice all you want, but typically the strongest and most successful types of promotion will come from your...

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Resources, Events and Promotions

The Ultimate List of Vision Charities for the Eyecare Industry

It’s important to give back to your community, whether as an individual or as a practice. When you find and contribute to a charity that...

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Events and Promotions

Better Bang for Your Buck in Eyecare

Eyecare practices invest a large chunk of money into their equipment, software, people, and education. Of course, we encourage that you...

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Events and Promotions

How to Foster Innovation in Your Eyecare Practice

You'll reach a point in your marketing strategy planning where you feel zapped of creative ideas to get your practice on the map. Turning...

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Events and Promotions

The Financial Guide: ROI of Eyecare Conferences?

Our last installment of the financial guide was on budgeting your marketing campaigns. Access it here if you missed it. This month we'll be...

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Events and Promotions, Uprise EHR & PM

Getting Organized After a Tradeshow

After returning from any business-related trip, the last thing on your mind is doing more work. However, once you've had the chance to...

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