Events like trunk shows in your dispensary can sometimes be a big hit or a big miss. If you've never held this type of event before, you probably have a lot of looming questions going into it. Every practice and patient market is unique, so what is a success for one practice could be a total miss for another.
It's important to understand the customers that you're targeting and how you can cater to them for your event. Let's take a look at some of the general mistakes you can avoid when getting prepared for a trunk show in your dispensary.Read More