Eyewear Industry Stats 2020

Posted by Madhu Singh on Tue, Feb 18, 2020 @ 10:02 AM

Researching eyewear and industry trends takes time whether it's through reading articles, discussing with your peers, or going to retail stores yourself. That's why we're here to do that work and let you focus on delivering better patient care.

Today, we'll be focusing on the stats and future trends that will influence your customer's purchases. Understanding where the industry is going can help you with pricing, marketing, and sales strategies for your opticians.

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5 Resources to Successfully Train Your Optical Hire

Posted by Jeff Rezabek on Tue, Feb 04, 2020 @ 09:02 AM

Bringing in new talent into your optometric practice is exciting. With new hires comes a boost in creativity, productivity, and positivity. It also comes with the challenge of training the individual quickly and efficiently enough that you can return to managing your practice and seeing patients.

Below are a few optical resources your practice can utilize to train any new employee in your eyecare practice, some are even free.

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2020 Outlook: Advice from America's Top ODs Part 2

Posted by Madhu Singh on Thu, Jan 30, 2020 @ 09:01 AM

Planning for change without any guiding compass is near impossible. Attending conferences, expos, and networking events locally can help you keep a pulse on the industry. But, not everyone has time to go out of their way. That's why we interviewed 9 leading optometrists on their predictions for the future of the eyecare industry, advice for success, and concerns about disruptive technology.

From artificial intelligence to telehealth to online retailers, there are a few growing threats and exciting developments in the industry that you're probably interested to know more about.

Read everything they had to say in our latest ebook: 2020 Eyecare Outlook.

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8 Formulas for Optometry Practice Management Success in 2020

Posted by Janelle Pauli on Tue, Jan 14, 2020 @ 14:01 PM

We can't stress enough the importance of consistently monitoring benchmarks in your eyecare practice. That's why we created an entire eBook talking about 8 important benchmarks that all eyecare practices should be paying attention to. Every eyecare practice is different and the benchmarks that you choose to monitor might vary, along with the consistency that you measure them.

To just leave your profits up to chance and not take the time to see where you might be able to make adjustments to increase your profits is a business mistake.

This optometry practice management formula sheet gives you what you need to know in order to calculate each of the 8 benchmarks discussed in the eBook. If you want to know more information, like what industry averages are and how to improve your low scoring benchmarks, download the full eBook.

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Why Your Optometric Practice Staff Should Pull Benefits Before of Every Appointment

Posted by Jeff Rezabek on Tue, Nov 26, 2019 @ 11:11 AM

Your schedule is probably packed with patients wanting to get a comprehensive exam before they head back to school after the holidays.

While this is a busy time for your optometric practice, taking a bit of extra time before each appointment to pull benefits will not only help you earn more money, it could also benefit your patient.

Below are three reasons why your staff should pull patient benefits a few days before the appointment.

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