2014 has been a really busy year for us, and we're sure it was no different for you. So we wanted to go ahead and bundle up our readers' favorite blog posts from this year so that, in case you missed any, you can read them all with just a few clicks. A few of our popular posts were from us, and a couple from our friends at The Optical Vision Site, so make sure you check out their blog too!
There seems to be a trend that our readers like getting advice on eyecare practice marketing, but we want to hear from our readers exactly what they hope to see from us in 2015. So take our quick survey to tell us what information you want to see, and you will be entered into a drawing for a $50 gift card! But in the mean time, check out our 5 most popular articles from the year.
5 Articles about Optical Dispensing that Our Readers Loved in 20147 Pieces of Optical Dispensing Advice to Ignore in 2014
Sometimes when searching the Internet for information you can be overwhelmed with too much material to sort through. That's why we thought it would be helpful to put together the advice that you should ignore in 2014 when it comes to optical dispensing. So, just remember when you're reading, to ditch these 7 pieces of advice!Tips for ECPS: How to Prevent Showrooming
Showrooming is affecting eyecare practices all across the industry, big and small. So how can you keep up with online retailers and avoid showrooming in your practice? Check out this list of 10 tips that will help you compete with online retailers. The first tip? Don't over price your products!Marketing for Optometrists: 20 Eyecare Retail Trends of 2014
The first post from our friends at The Optical Vision Site, here you'll get the scoop on all the popular retail trends in 2014 including technology, crowdsourcing, wellness, tracking, merchandising, social good, customization, and more. The more knowledge you have the better your dispensary can be!Electronic Claims Processing: Spectera Eyecare Networks
Our claim filing customers got some exciting news at the beginning of last year. Spectera Eyecare Networks were added to our online system of connected payers! This is the post for you if you're interested in a more efficient way to file claims in your office.Eyecare Practice Marketing: Where to Get Eyewear Display Ideas
Getting creative in your practice and dispensary can be hard, especially when you're busy focusing on your patients. But visual appeal is very important when it comes to patient satisfaction in your office, and can help influence the buying decision. Check out this post to get ideas for your next eyewear display.
Don't miss out on the best posts to come in 2015, subscribe to the blog today!