Janelle Pauli

Tips & Tools

What an Eyecare Practice Looks Like According to Stock Photos

Stock photos are all over the internet these days. They are typically overly generic and a complete misrepresentation of what the image is...

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Practice Management

How 'The Bachelorette' is Like Finding the Right PM System for Optometrists

Sometimes there's a reason that certain reality shows gain popularity in the US. Aside from being edited to always end on a cliffhanger,...

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Customer Service, Staff Management

Expert Panel Overview: Working with Different Generations

In almost every office of every business you'll find a team of staff that ranges across several different generations. Or, if your staff is...

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Coding & Billing

Claim Management Reports You Should Pay Attention To

If you're the manager of your practice's billing cycle and claim filing process, it can be a whirlwind to keep every last claim filed top...

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Optical Dispensing

What to Do in Your First 30 Days as an Optician

Starting a new job is an exciting time, but it can also come with a level of stress and worry about what's ahead and if you'll perform up...

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Practice Efficiency, Resources

8 Skills the Best Optical Technicians Should Have

Whether you're an optical technician looking to beef up your resume or an OD looking to hire a new tech for your office, we've got a list...

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EHR Software

4 Ways EHR Software Strengthens Your Patient Relationships

Making the switch to EHR software might sound like a big investment and a lot of work. So how is that big investment going to pay off and...

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Marketing and Social Media

5 Steps to Start Email Marketing in Your Optometric Practice

Keeping in contact with your patients even when they aren't in your practice is important for maintaining loyalty and filling your...

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Marketing and Social Media

Marketing for Optometrists: Small Practices Can Have a Big Presence

Most independent eyecare practices don't have the biggest marketing budgets set aside to launch campaigns. Without an ample marketing...

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Marketing and Social Media

Social Media for Optometrists: Creating Content Your Patients Love

Maybe you've set up your Facebook page and Twitter account for your practice and you've just started posting. That's the first step to...

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EHR Software

5 Reasons to be Thankful for the Cloud in Optical

If you're utilizing a cloud-based system in optical in your practice, you've probably experienced moments of gratitude for that. The cloud...

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Coding & Billing

Optometry Insurance Claim Filing Game of True or False

When's the last time you brushed up on or evaluated some of the processes in your office? If it's been a while, it's probably time to make...

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Business Management

5 Things Great Optometric Practices Refuse to Do

Making big changes in any business doesn't happen overnight. But, in order to keep your practice rolling full steam ahead, it's important...

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Resources

3 Benefits of Networking with Other Local Optometrists

While the other ODs in your local community are your biggest competition, your initial reaction might be to maintain your distance from...

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EHR Software

Mistakes That Can Set You Back When Buying Optometry Software

It's important to do your due diligence before purchasing new optometry software. That's because the buying process for optometry software...

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Staff Management

Breaking The Ice Between Staff Members in Your Eyecare Practice

We've talked before about the struggles of hanging on to the staff in your practice. Constantly hiring new people can be draining on you...

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