The Official VisionWeb Blog

We can't stress enough the importance of consistently monitoring benchmarks in your eyecare practice. That's why we created an entire eBook talking about 8 important benchmarks that all eyecare practices should be paying attention to. Every eyecare practice is different and the benchmarks that you choose to monitor might vary, along with the consistency that you measure them.

To just leave your profits up to chance and not take the time to see where you might be able to make adjustments to increase your profits is a business mistake.

This optometry practice management formula sheet gives you what you need to know in order to calculate each of the 8 benchmarks discussed in the eBook. If you want to know more information, like what industry averages are and how to improve your low scoring benchmarks, download the full eBook.

It's time to use the momentum and profit from the end-of-year exams to think about the goals you want your practice to accomplish in 2020. It's easy to start off the new year slowly as you recover from the holidays, but we're here to encourage you to start planning for the year ahead.

We've got 3 important resolutions your eyecare practice can choose from, along with an eBook full of resources to help you reach your resolution quickly. No matter which resolution you pick, you'll be in good hands and have a head start going into the new year.

In any job it can be easy to fall victim to bad habits. And, if you're a biller in an eyecare practice you probably have a routine down for checking patient eligibility and insurance coverage. When it comes to checking eligibility information it should go beyond simply checking for the patient's scheduled procedure. It's likely that the OD will find additional testing that may need to be done during an appointment, and having the comprehensive coverage information at their fingertips will keep the appointment running smoothly.

With a full schedule it can be easy to fall behind, but providing the OD with complete coverage information will help you avoid any disruptions to the workflow. With all the information they need from the start the OD won't have to leave the exam room to ask the front desk to pull any additional information.

We spent some time talking about the best ways to organize your work station in the optical dispensary or ways to apply the Marie Kondo method. When adjusting frames and working with small tools, having an organized work space is important to complete an efficient job.

This time around, we want to talk about organization at your desk - whether it's in the front of house, or your personal office. It's easy for work spaces to get cluttered, but sometimes that clutter can hinder efficiency or result in unpaid claims. Here are a few strategies for assessing your work space and getting a fresh start.

Your brand image is the essence for your practice, making it extremely important to all aspects of your business. Yet, many practices struggle with maintaining a consistent brand image throughout all of their office materials.

It can be easy to forget about branding on smaller documents around the office, and that is why we've asked our in-house designer to come up with a branding checklist of all the things that you should be focusing on in your practice to develop a strong brand.

We hope the checklist below at least gets your wheels turning when thinking about how you represent your practice, and how you can work to improve your brand image before the end of the year.