When TED Talks first started circulating on the internet, we were opened up to the world of motivational speakers. These thought leadership pieces written by leading professors, scientists, creative thinkers, and other professionals renowned in their industries help people learn about a certain topic or skill. They aim to inspire change of behavior or thought process.
Today, there are hundreds of TED Talks in multiple languages that you can access for free online. In this post, we'll highlight 3 talks that seem to be relevant to optometrists and eyecare professionals specifically. We hope you feel empowered and inspired by these and share them with your coworkers.
3 TED Talks That Could Improve Patient Care
A Guide to Collaborative Leadership | Lorna Davis
The speaker for this talk urges us to bridge the divide between leaders and followers. This practice can and should be applied in eyecare practices, especially larger ones. Every employee in your practice will have insight on how to improve the patient experience. The ODs, office managers, and team leads should collaborate with their employees as much as possible.
The Surprising Habits of Original Thinkers | Adam Grant
Yes, this TED Talk begins by talking about Warby Parker. The speaker discusses how to recognize an original idea or company so that you don't overlook opportunities. He uses Warby Parker as an example for a time he regrets passing up something good. This can apply to optometry marketing, growth strategy, and practice developments as well.
10 Ways to Have a Better Conversation | Celeste Headlee
Seeing as talking to and connecting with patients is a large part of the job no matter what role you play in the practice, this TED Talk feels relevant. The speaker shares 10 key methods to keeping up quality conversation where you're both a good listener and talker. It starts with focus and mutual understanding.
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