Madhu Singh

Recent Posts

This Webinar Series Helps Optometrists

Posted by Madhu Singh on Thu, May 21, 2020 @ 08:05 AM

Especially with social distancing in effect, it's easy to feel slightly isolated while dealing with the closure of your practice, demotivation from staff, and uncertainty of your patients. All optometrists are feeling unsure about how to progress forward without the opportunity to meet and share advice. That's why we think you should check out the digital webinars being offered surrounding profitability, adapting to change, and organizing for the year ahead.

Our partner and friend, EDGEPro from GPN Technologies, offers helpful webinars regularly through their channel. We wanted to highlight the most recent COVID-19 related info sessions that can help get your practice reopened and on track. 

Read More

Case Study: Dr. Ali's Secrets to a Successful Optometry Workflow

Posted by Madhu Singh on Wed, May 20, 2020 @ 09:05 AM

Practice management and EHR software can make or break your workflow. Uprise was designed by consulting real-life ODs to insure that information is communicated seamlessly throughout their optometry practices. But don't take our word for it; let's hear from an OD who has been using Uprise for over a year.

We talked to Dr. Shazeen Ali to find out why she was in the market for a new EHR solution and whether Uprise fulfilled her needs. Read on to find out how you could save time, shorten your onboarding process, and retain happy employees.

Read More

Keep Your Eyecare Practice Safe & Give to Charity

Posted by Madhu Singh on Mon, May 18, 2020 @ 10:05 AM

Right now, KN95 and CDC-compliant masks are not only scarce, but expensive due to high demand. For those practices that have reopened, they need upwards of 10 masks a day to keep their staff and patients safe from disease. That's why ODs on Facebook developed a partnership solution with Bloom Med Supply to source approved, cost-effective masks for eyecare professionals and patients.
 
They wanted to continue their charity outreach in some way, so they have vowed to donate their portion of proceeds to the Center for Disaster Philanthropy. Keep reading to see their discounted price, the charity that the group chose, and purchase masks for your practice ASAP.
Read More

How to Market Your Eyecare Practice Reopening

Posted by Madhu Singh on Thu, May 14, 2020 @ 09:05 AM

After almost 2 months of closure, optometry practices are slowly reopening in many states. While this means imposing new sanitation requirements and safety measures to protect patients and staff, it also means letting patients know that you're back in business.

Because competition for patients is high right now, you'll need to make sure your practice's reopening messaging stands out from other practices in your area.

We want to ease some of the burden by providing some of our ideas for marketing your reopening.

Read More

Optometry Practice Tips: Knowing When to Quit

Posted by Madhu Singh on Thu, May 07, 2020 @ 08:05 AM

Perseverance and flexibility are qualities that are praised in the medical profession. However, a mark of a good business owner is knowing when it's time to quit. Quitting doesn't imply giving up when times get hard. We think of quitting as an act of compassion, especially when the decision saves your staff and patients from extra expenses or risk.

Today we'll discuss a few scenarios where optometrists must make a tough judgment call, take a new approach, or just cease operations altogether.

Read More