Madhu Singh
Keeping Profit Margins High in Your Eyecare Practice
It's no secret that optometry practices can earn a whopping 30-40% net profit. Especially once the practice has gone through its first year...
The Financial Guide: The True Cost of Optical Marketing
Based on the needs of our readers, we're starting a new series here on the VisionWeb blog called The Financial Guide. We'll explore your...
The Financial Guide: Prioritizing Patient Balances
We've shown you the benefits of pulling patient's benefits before appointments, the difference between vision and medical billing, and...
The Financial Guide: Recovering Financially in Eyecare
If you're new to The Financial Guide series, we noticed that business management and finance aren't usually courses included in optometry...
How Patients Can Use Flex Spending Dollars at the Optometrist
It's time for the rush of patients scheduling appointments to use up the money left in their FSA or HSA accounts. If you're not...
How to Fulfill Patient Needs with Eyecare Services
We all have basic needs for food, water, and shelter. These must be satisfied at certain times of day and are usually both predictable and...
Google My Business Will Change Your Optometry Practice's SEO Strategy
It's likely you've already listed your optometry practice on Yelp, Zocdoc, and the AOA search. However, Google Reviews is quickly catching...
Cheat Sheet to Being a Billing Expert
Throughout the tradeshows of 2022, it's become clear that all optometrists and office managers can find one thing in common: their...
Announcing VisionWeb's CEO and CTO: Nicolas Sinet and Robert Carrier
We recently appointed Nicolas Sinet CEO of VisionWeb. Sinet will lead the company as we continue to innovate and grow our technology...
The Importance of Setting up a Scalable Medical Billing Process
Medical claims have larger profit margins than vision claims, most eyecare professionals are aware of this. At first glance, filing more...
OD Story: Dr. Allspaw's Rock Solid Employee
One of the most salient reasons to outsource your billing can be the benefits of NOT hiring an in-house biller. If you hire a biller, you...
New Ebook: Medical Optometry Billing & Coding Guide
In recent years, we've covered a few ways you can expand the medical scope of your practice through expert webinars and even a boot camp...
Marie Kondo Your Optometry Practice This Spring
If you aren't aware of Marie Kondo's novel, The Life Changing Magic of Tidying Up, you might have watched her Netflix series where she uses...
Reducing Expenses and Managing Money in Your Eyecare Practice
Don't let a lack of comfort when it comes to accounting, budgeting, expenses, and spreadsheets in general hold your eyecare practice back...
Focusing on Your Optometry Practice Cybersecurity
Global security concerns are heightened currently, so we figured this is an opportune time to conduct a security audit in your practice. No...
How "Love is Blind" Relates to Optical Dispensaries
The new season of this binge-worthy Netflix TV show called Love is Blind was released this past week. If you aren't familiar with the show,...