You might have enjoyed our non-eyecare related book recommendations to help you unwind after an endless stream of exams and paperwork. Although leisure reading is necessary, you might also crave some bigger picture advice on marketing your practice, managing your team, and staying afloat financially.
We've scoured self-help books, small-business guides, and CEO biographies to choose which books are most applicable to optometrists and other eyecare professionals. Keep reading to find out the top 5 growth-oriented books to add to your reading list this year.
5 Business Books ODs Need
The Power of Habit: Why We Do What We Do In Life and Business
Studying the patterns in your existing workflows can help you make small, but impactful changes towards future successes. This book shows how people in global businesses across many industries identify and transform habits in order to optimize their existing processes. With a little imagination, maybe you can apply this method of studying patterns to your eyecare practice.
Superbosses: How Exceptional Leaders Master the Flow of Talent
A study with over 200 participants focused on figuring out what makes a good boss. Utilize the findings of this study to manage and lead your optical team with poise, understanding, and business acumen. No matter how long you've been a manager, there is always room for improvement and growth. A good OD or office manager knows the appropriate time to hire, nurture, warn, and let go of their staff.
Platform Revolution: How Networked Markets Are Transforming the Economy - and How to Make Them Work for You
Technology has become its own industry and disrupted the traditional healthcare workflow. Platform Revolution can guide you to adapt to new technology and harness its power within your optometry practice. Especially for healthcare, patient data analytics is becoming the status quo. In order to glean insights from big data sets, you'll need to leverage new platforms and tools.
Make Time: How to Focus on What Matters Every Day
For a successful OD, back-to-back appointments are desirable because they lead to greater profits for everyone. However, you might find yourself too drained at the end of the day to accomplish more long-term business planning and strategy design. From the creators of the Google Ventures "sprint" planning, Make Time shows you how to make space for things that matter without sacrificing productivity and rest.
Dare to Lead: Brave Work. Tough Conversations. Whole Hearts.
Brene Brown is famous for her TED Talk on vulnerability, a quality we don't value enough in our fast-paced world. Brown shows you how to be a better leader by asking questions, keeping open communication, and embracing human mistakes in times of uncertainty. If you're suffering from high turnover in your practice, this may well be the book for you.
We hope one, or all, of these books piqued your interest or inspired you. In order to fully grasp what is necessary to successfully run your small business practice, refer to our free OD Handbook on running your small business practice.
