It's December, so many optometrists will be looking back at their achievements and expenses from the year. While you're pulling metrics, doing performance evaluations, and creating your annual reports, maybe you'll also be reflecting on the learning lessons from the year.
We have spent the better part of this year writing blogs about recovery, adaptability, and telehealth in your practice because of the COVID-19 pandemic and lockdowns. In order to make the best of the situation, we've chosen to focus on ways that ODs can grow and learn through the new regulations, sanitation measures, and various challenges.
Grab a cup of something hot and peruse the content that hundreds of eyecare professionals have been reading this year:
2020's Most Read Optometry Blogs
- 7 Optometry Apps You Can't Live Without
We're not surprised that ODs are looking for ways to keep themselves more mobile this year. These applications make useful information available at your fingertips during exams. Read more here.
- 6 Examples of Great Facebook Strategies
Although we're all mostly familiar with using social media personally, professional posting etiquette can be harder to navigate. The rules seem to change every few months, especially when new features or platforms are rolled out. We highlight a few Facebook pages of eyecare practices that are doing something right. Read more here.
- Eyewear Industry Stats 2020
This year has shown how resilient the eyecare industry needs to be, especially in terms of optical dispensaries. With remote care, online retailers are getting stronger. The best way to compete is to keep yourself informed on what is trending and what isn't by checking the stats of sales. Read more here.
- Apply These Project Management Techniques
Working in the technology world, we're very familiar with varying project management styles and how they can apply to different types of teams and products. However, these might be concepts you aren't familiar with, so we made a handy guide to transform how you organize large projects or campaigns in your practice. Read more here.
- How a SWOT Analysis Can Help Your Eyecare Practice
In order to understand your competitive position as a leading eyecare provider in your area, you might need to conduct a SWOT analysis. It's a quick way to list out areas your practice stands out, where it is weakest, opportunities for growth, and things that might set back your progress. We'll take you step-by-step through the process in our blog. Read more here.
- Tips for Better Frame Board Management
Especially with sanitation in mind, your frame board might be totally different today than it was in January. We provide tips on taking inventory, keeping up sales, organization, and more in this blog all about your frame offering. Read more here.
Now you might want to hear advice from expert ODs on how they prepared for 2020 and the years to come.