The following video and content is courtesy of EyeCarePro's optometry practice marketing expertise. As part of their series on having a powerful and effective eyecare website, they dissect the important parts of a homepage.
The homepage carries a lot of weight when it comes to capturing new patients. It has to signal to Google that your website is the best local option for searches pertaining to eye care while looking attractive and being easy to navigate. An effective homepage leaves an impression—communicating your brand while simultaneously being easy to use and nice to look at.
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Tags: Marketing and Social Media