Optical Patient Survey Strategy Ideas
When it comes to surveys, there's a fine balance between collecting valuable, deep information from your optometry patients and...
VisionWeb's Ordering Platform Wins 2018 Eyevote Award
We'd like to thank you if you voted in the 2018 Eyevote Readers' Choice Awards. The results are out and we're very pleased to announce that...
How Visual Merchandising Can Drive Optometry Sales
Setting up a visually pleasing product display may not be your forte, but you can do it well if you think about your existing customers'...
Optometric Billing Tips to Avoid Claim Denials
Your practice relies on insurance claims to generate revenue. However, common errors are resulting in denied claims, wasted time, and lost...
Why You Should Get Staff Buy-in Before Changing Optometry Software
Implementing any change to your optometric practice can overwhelm your staff. With some optometric practice changes, like on-boarding a new...
Can Personality Tests Help Your Optometry Hiring?
How can you know that the person you want to hire will fit well with the dynamic and personalities of your optometry practice? We know many...
Eyecare Industry News: The Future of Optical Technology
Trends in the optical world these days don’t seem to last very long. With a constantly changing environment, it can be tough to know which...
How The EHR Software Learning Curve will Pay Off
Sometimes we hear that eyecare practices quickly grow frustrated with newly implemented EHR software because it's too difficult to learn...
2019 Optometry Practice Resolutions
We hope your 2019 has started with a bang both professionally and personally. While you craft your personal resolutions for the new year,...
Why Your Patients will be Happy You're Using EHR Software
We talk all the time about how practice management and EHR software is going to save your practice time, make your workflow more efficient,...
Incentivize Your Optical Staff to Work Weekends
If you're experiencing the good fortune of having weeknights packed with exams, you might be considering opening up your practice on...
Digital Eyecare Industry Update 2019
As you look forward to beginning a new year, you're probably curious to know the direction of eyecare, healthcare, and optometry. It's a...
3 Ways To Bring Focus Back Into Your Optometric Practice
For most people, it’s the time of the year where things are slowing down a bit. However, in the eye care industry, most optometric...
Optical Marketing: How to Get the Most Out of Working with a Designer
After years of schooling, blood, sweat, tears, a few loans, and finding the perfect location, you finally fulfilled your dream of starting...
What to Look for When Growing Your Optical Practice's Team
When hiring for different roles in your optical practice you're going to be looking for different qualities, skills, and experiences for...
Prepare Your Eyecare Practice for the Holidays
College students are home for the holidays, working professionals have the time off to take themselves and their family to optometry...