Eyecare Industry News in Photos from Vision Expo East

Posted by Janelle Pauli on Thu, Mar 26, 2015 @ 10:03 AM

In case you were one of the lucky ones, not making the voyage to New York City for Vision Expo East (just kidding, we love Vision Expo), we wanted to give you a glimpse of some of our favorite moments at the show. While the show hours do get long, and the weather in NYC didn't always cooperate, we didn't fail to have a good time at the show visiting with all of our friends in the industry!

We changed up our booth (and our website), for the big show. If you're looking to make changes to your brand, or your website, check out a few of these resources from our collection:

Eyecare Industry News: Vision Expo Edition


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Change Your Pre-Exam Workflow to Increase Eyecare Practice Efficiency

Posted by Sharon Chin on Tue, Mar 24, 2015 @ 10:03 AM

The pre-exam section of your workflow can be easy to neglect because you may think that it’s a pretty straightforward process – your technicians do the standard procedures mainly auto refractions and color vision testing, and hands over the rest to the doctor.

What many practices don’t realize is that their technicians can take on more than their current responsibilities. Today, we show you how changing up your pre-exam workflow can help improve your eyecare practice efficiency.

The doctor’s time is the most valuable in your practice, and they should be focused on the actual exam and treatment, not paperwork or administrative tasks. Here’s where your technicians can help! 

How Technicians Are Impacting Your Eyecare Practice Efficiency

Technicians should perform the standard pretests as usual. But check out the table below for a few suggestions on specific duties that your technician can take over. Don’t forget that you might need to customize some of these duties according to your patient’s needs. 


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eCQM Meaningful Use Criteria for ODs

Posted by Sharon Chin on Thu, Mar 19, 2015 @ 10:03 AM

Reporting on eCQMs is part of meeting the Meaningful Use criteria for ODs participating in the incentive program. Whether you are just starting out with Stage 1 to avoid further penalties or moving on with Stage 2, it can still get complicated. So we’re here to give you some basics and resources to get started with eCQMs.  

eCQM Reporting for Meaningful Use Criteria for ODs

To start, eCQMs stand for electronic clinical quality measures. eCQM’s are reports that measure and track the quality of health care services being provided. These reports are created with a wide variety of data that is associated with a practice’s ability to deliver high-quality care.

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How to Use Hashtags in Social Media for Optometry

Posted by Megan Ludzenski on Wed, Mar 18, 2015 @ 14:03 PM

Social media is always changing, making it hard to keep up with all of the different trends.One trend that seems to be growing noticeably is the use of hashtags. Hashtags found their fame on Twitter, and have now spread to various social media sites, making them an important social media tracking tool. Our friends at The Optical Vision Site recently posted a blog on Hashtags for Eyecare Professionals, that we would like to share with you today.

social media for optometryUsing Hashtags in Social Media for Optometry

The use of hashtags has grown. Eyecare professionals can take advantage of hashtags in many ways via Facebook, Instagram, Pinterest, and of course Twitter. You may even have been engaged in a contest or promotion using hashtags. Hashtags have become like a ‘coupon coding’ to track results and to get referrals.

Yes, #hashtags can be #overused #annoying #unreadable and #i #personally #find #them #irritating #but #know #they #are #important, which is why this post is being written. There are many popular hashtags that eyecare professionals can use via their social media, besides #Eyecare, #optical, #eyedoctor, #eyeglasses, #sunnies, #sunglasses, #sunwear, #contactlens, #optometrist, #optician, #eyehealth, yada yada yada…

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Must-Have Features and Tips for Online Ordering Superstars

Posted by Megan Ludzenski on Tue, Mar 17, 2015 @ 10:03 AM

If your practice isn't already ordering online,you should definitely look into it, and if you are ordering online, there might be some ways you can further simplify the process. Today we want to share with you some quick tips that will make your online ordering processes faster and easier.

Whether you're a single practice location, or a multi-location practice, ordering ophthalmic products is a big part of your business. So make sure that you're doing it as efficiently as possible. A big part of keeping your patients happy is making sure that they get their products back correctly, and quickly! Ordering products online will get your patients their products faster than phone and fax orders, and online error checking features help ensure that their orders are placed correctly!

online ordering statistics

4 Features and Tips to Improve Your Online Ordering

1. Find a system that lets you connect to all of your labs online.

It is no use connecting with only some of your labs online. To truly be an efficient practice, you should be able to reach all of your current labs online, and then some. Having a wide range of labs to connect with allows your practice the opportunity to grow. Plus, having access to all of your labs in one central place instead of having to visit each individual lab website is a huge time saver for your staff. 

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