The holiday rush is just around the corner, so I'm sure you're busy preparing. Even though an eyecare practice may not have an inventory comparable to a big-box retailer, pulling in the right frames for display to satisfy customer demand is a fine art, especially during gifting season.
But when displays are limited and orders are mostly personalized, you might be thinking how could I possibly be prepared to accommodate patients' taste? First things first, the most important thing for your rockstar employees this time of the year is to emphasize exceptional customer service, which can make a big difference to a stressed-out holiday shopper. If you’re still overwhelmed with the holiday frenzy, check out the tips below; it’s all about finding the right combination of business and pleasure.