Janelle Pauli
Eyewear Refund Policies in Your Eyecare Practice
Eyewear refund policies that employees enforce at their shops and offices can differ wildly. Your refund policy may not be mandatory, but...
Throwback Power Hour Recap: Is Your Staff Resistant to New Optical Software?
In a previous episode of The Power Hour, Optometry's live talk radio show, Ian Lane took the chair and had a conversation with Dr. Gary...
How to Set Attainable Eyecare Practice Goals
Goal setting in your eyecare practice is an integral part of making improvements and tracking your progress over time. How many times have...
What Does Your Practice Logo Say about You?
We know that taking care of your optometry patients and making a profit are two of the most important things going on in your eyecare...
Optical Marketing: Should Your Practice Start a Blog?
Blogging is a great tool for increasing traffic to your website, developing yourself as a thought leader in the industry, and building...
How Progressive is Your Optometry Practice Efficiency?
It's easy to get comfortable with a routine and do things in your practice the way that they've always been done, especially if it's...
Setting Staff and Team Goals in Your Eyecare Practice
Every business should be working towards some type of goal. Goals help motivate your team and help you measure and monitor success on...
Increasing Patient Visits in December with Patient Recall
The end of the year can be a very busy time for your eyecare practice. Children and college-aged students usually have time off from school...
6 Holiday Event Ideas for Your Eyecare Practice
Every business owner likes to treat their employees a nice party or gathering during the holidays. But, tight budgets can sometimes make it...
5 Steps to Train Your Staff with No Eyecare Experience
There might be a time in your eyecare practice when you fall in love with a job candidate that seems to have all the things that you're...
How Staff Certifications Will Create the Best Team in the Eyecare Industry
This article from the AOA discusses the benefits staff certification can have for your patients and your practice. If you have a team of...
How to Pick an EHR Software Implementation Leader for Your Practice
Something that we talk about being an important piece of the implementation puzzle is having someone on your staff be the team leader. But...
How to Get Through the EHR Implementation Haunted House Alive
So many doctors are nervous to make the switch to electronic health records. We understand that change can be a scary thing, especially a...
Our Best Claim Filing Advice to Make More Money This Year
Managing claims in an eyecare practice is a full-time job in itself. And, it's a job that requires a lot of organization, expertise, and...
3 Game Changing Staff Management Moves for Your Optical Practice
I would like to bet that if I asked some of the most successful practice owners what their most valuable practice asset is, they'd tell me...
How Not to Market an Eyecare Practice
We see so many fabulous examples of community and marketing within the eyecare industry. We are always impressed by the ways that eyecare...