4 Ways to Tackle a Practice Comeback

Posted by Madhu Singh on Thu, Sep 10, 2020 @ 09:09 AM

When you've experienced a big setback, it's difficult to figure out where to start to get yourself back on track. For an optometry practice, you'd need to figure out a way to keep profits high, maintain a flow of new patients, retain staff even during uncertainty, and reduce technology expenses.

In fact, those are just a few of the many things you could do to get back on track. Today, we're going to go over these four important ways to rehabilitate after a setback. Attend our webinars this September to take a deeper dive into these topics.

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NEW WEBINARS: Introducing an OD Productivity Masterclass

Posted by Madhu Singh on Wed, Aug 26, 2020 @ 10:08 AM

Throughout September, we'll be broadcasting helpful and free webinars in collaboration with industry experts, partners, and optometrists. It's our biggest event yet, so you can bet we're offering 3 $100 giftcard raffles weekly for attendees.

Webinar promo 2020 Final

In addition to spreading the valuable advice of experts on productivity, we wanted to create a space for ODs to ask questions about anything from losing revenue to getting creative with practice marketing. Keep reading to see what exciting topics we're covering every week of September.

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Should You Charge Deposits in Eyecare?

Posted by Madhu Singh on Wed, Aug 19, 2020 @ 08:08 AM

The way you manage patients and finances in your practice is highly specific to the type of patients that you serve. Some patient bases respond differently to credit card payments, digital payment apps, or even late fees. The office manager and team as a whole can decide what makes the most sense for the majority of patients without interfering with quality care.

However, no-show patients don't mix well with busy schedules or limited opening hours. Last-minute cancellations and stand-ups can become a larger issue quickly if left unaddressed. That's why we uncovered the different scenarios where charging deposits might work or might not work in eyecare practices. Keep reading to see what we mean.

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How Do Optometrists Renegotiate Contracts?

Posted by Madhu Singh on Thu, Aug 13, 2020 @ 10:08 AM

Checking in with yourself to make sure your career, team, and practice are on track is important. Maybe something you're doing isn't working for you anymore, you want to make a necessary change, or you deserve higher pay but are bound by a contract. Sometimes this means renegotiating finances in the form of your lease, corporate contract, or vendor agreements.

We searched through advice from ODs who have gone through renegotiation on how to advocate for themselves.

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The Financial Guide: Recovering Financially in Eyecare

Posted by Madhu Singh on Wed, Aug 05, 2020 @ 09:08 AM

If you're new to The Financial Guide series, we noticed that business management and finance aren't usually courses included in optometry school. So, we wanted to help fill the knowledge gap by providing resources that can guide eyecare practice finances without hiring a financial advisor. With the unprecedented events of 2020 so far, lost revenue is on the mind of many practice owners.

So, you've already created your variance reports and determined how behind you might be in revenue in relation to July of 2019. Now, we want you to create an action plan for recovering from the depression in revenue with these few tips.

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