Robert Fallon

Change Management

Managing Change in Your Eyecare Practice

Just like in any business, optical practices have to go through and manage any changes that are thrown their way. No matter the type of...

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EHR Software

Tell-Tale Signs it's Time to Update Your Optometry Software

Your practice management and EHR system should enhance and simplify the workflow of your optical practice. There are many things that can...

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Optical Dispensing

4 Bulletproof Strategies For Boosting Frame Sales

With online sales becoming more and more popular, optical practices around the nation are finding ways to keep their business from becoming...

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Marketing and Social Media, Resources, Technology

6 Examples of Great Facebook Strategies

Marketing messages and ads have become an accepted part of scrolling through your social media feeds. This popularity allows social media...

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Technology, Uprise EHR & PM, Staff Management

How Optical Software can Reduce the Stress on Your Front Office

A great relationship between an OD and their front office staff helps improve the quality of office teamwork and overall patient care....

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Resources, Technology

Eyecare Industry News: The Future of Optical Technology

Trends in the optical world these days don’t seem to last very long. With a constantly changing environment, it can be tough to know which...

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Marketing and Social Media, Uprise EHR & PM

4 Cheap and Easy Optical Marketing Tips

  A major growth problem for many eyecare practices is getting new patients through the door. And, with busy schedules it can be hard to...

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Tips & Tools

Optometrists Give New 1-800 CONTACTS Venture Two Thumbs Up

This blog was originally written as a satirical April fools post in 2015 and is intended for humor. New developments from 1-800 CONTACTS...

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Marketing and Social Media, Uprise EHR & PM

Optical Marketing Resources to Help You Manage Your Practice's Web Content

  Content Management Systems (CMS) are powerful tools for constructing your own website with little to no coding or technical knowledge....

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Marketing and Social Media, Uprise EHR & PM

Using Demographics to Build Patient Profiles and Marketing Strategies

  One of the biggest jobs of any eyecare practice is providing top-quality care and services that patients are looking for, but in order to...

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Tips & Tools

2015 Eyecare Practice Marketing Calendar: Part II

It is important to strive towards creating a real relationship and connection between your practice and your patients. And social media...

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Events and Promotions

Optical Resources: Your Event Guide to Optometry’s Meeting 2015

As each day passes, we get more and more excited for the upcoming Optometry’s Meeting. The AOA's 118th annual Optometry's Meeting is in...

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Practice Management, Resources, Customer Service

Managing Eye Care: The Importance of Patient Feedback

One of the most difficult parts of a self-evaluation process is stepping out of your role in the optical practice and viewing your practice...

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EHR Software, Uprise EHR & PM

An OD's Guide to EHR Software Shopping

  Adopting an EHR system can be a big investment for a practice. This investment can be much more costly if the wrong system is selected....

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EHR Software, Technology

Mobile Device and EHR Software Security: Is Your Practice Prepared?

EHR software is making the mobility and efficiency of eyecare practices skyrocket by connecting mobile devices with software solutions. As...

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EHR Software, Technology

Preparing Your Practice for Cloud-Based EHR Software

The constant introduction and development of new updates, requirements, and innovations in optical technology has some ODs and their staff...

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