5 Articles That Will Help Opticians Close More Frame Sales
One of the biggest jobs of being an optician in an eyecare practice is to sell, sell, sell. While it may seem like a straightforward sale...
Optical Dispensing: Is Your Customer Service Up to Par?
Providing good customer service in your dispensary is a critical step towards making a sale. But what makes good customer service? Some...
How Your Optical Shop Can Blow Your Online Competition Out of the Water
It's not a surprise that your optical shop is facing competition from online retailers. If you find your patients are buying their frames...
Objection Handling Strategies to Boost Optical Dispensing Sales
It’s getting harder to compete with online retailers. However, when you have patients in your office getting their exam, you have the...
Eyecare Practice vs Amazon: How Can ODs Win?
There’s nothing wrong with a little competition, but having a full understanding of who your competitors are and how your optical practice...
How to Use Optical Resources to Prove the Value of Quality Eyewear
We are always on the lookout for optical resources that can help your eyecare practice increase efficiency and boost profits through simple...
4 Tips for Re-branding Your Eyecare Practice
Keeping your eyecare practice modern requires you to use the most advanced software and equipment in the industry, refine your processes to...
How To Handle Refund Requests In Your Optometric Practice
Returns to your optical shop are a hassle to manage. A return in the eye care industry isn’t as simple as fulfilling the return and...
6 Quick and Easy Ways to Delight Patients in Your Eyecare Practice
It's no secret, happy patients make the best patients. Attracting new patients to your practice can be challenging, but if you can keep...
How to Create Eye Catching Window Displays for Your Optical Shop
If your eyecare practice is in a high foot-traffic location, your window displays could play a huge role in new patient growth and frame...
Our Top Optical Dispensing Tips from 2017
2017 was a busy year. At the end of each year we enjoy taking a look back at all of the content we posted on the blog and seeing what our...
How to Deal with Difficult People in Your Eyecare Practice
In any business, you're going to run into situations of having to work with difficult people. Whether it's someone on your team or a...
How to Perform a Patient Experience Assessment in Your Eyecare Practice
When a patient enters your office they first experience your waiting room and front desk team. As an OD, you don't always get to witness...
How to Have Fun on Halloween in Your Eyecare Practice
Getting festive in your eyecare practice is a fun way to interact with your patients on holidays, and with Halloween just around the corner...
How to Make Sure Your Recall Messages are Successful
Many ODs swear by patient recall messages when it comes to patient retention and reducing no-show patients, while others don't see as many...
How To Use Optometry Software To Delight Your Patients
A successful optometric practice revolves around ensuring that patients are happy and provided with optimal care. According to one article,...