New eBook: 'Claim Filing Fantasy vs Fact' for Eyecare Practices
Online claim filing can be scary for an eyecare practice that is living in a fantasy world from the 20th century! But the truth is, many...
6calls Expansion Provides Greater Efficiency for Eyecare Practices
Are you accessible to your patients as often as you should be? Would it be nice to have a little help at the front desk with reminder and...
Recycling Another Opportunity - Cell Phones
In these economical times, I am always looking for opportunities for Eyecare Practices to increase income, bring people into the office,...
4 Ways NOT to Use QR Codes in an Eye Care Practice
We can’t deny it, smartphones are everywhere these days which allows marketing to become more interactive. QR codes are all about linking...
Does Your Eyecare Practice Use Modern Billing Methods?
Ever feel like everything keeps changing and it's just too much to keep up with? Sometimes switching from your old ways of doing things to...
5 Reasons Why Phone and Fax Optical Ordering Erodes Efficiency
Eyecare product ordering has to be done on a daily basis, and it is easy to stick to the methods you've been using since the doors of your...
New eBook: 4 'Must-Have' Features of a Great Online Ordering Service
Ophthalmic product ordering is important to an eye care practice, yet many practices aren’t embracing modern technology to manage this...
How Overlooking Optical Practice Efficiency is Hurting Your Business
When was the last time you evaluated your optical practice efficiency? Are you 100% certain that inefficiency isn't chipping away at your...
5 Reasons Your Eyecare Product Ordering Should Be Done Online
Eyecare product ordering is something that your practice has to do, that's a given. But too many practices cling to old ordering habits...
4 Signs that You are in Need of Eyecare Practice Efficiency
Eyecare Practice Efficiency is one of those things that can be difficult for a practice to identify. If you aren't sure if your practice is...
New eBook: 5 Mistakes to Avoid When Filing Claims
Avoiding claim filing mistakes should be at the core of an eye care practice, yet it remains a daunting and frustrating task for many...
GUEST POST: The Job-Seeking Status of the Fully-Employed
I was recently read a report by The Adler Group and LinkedIn's Recruitment Insights team titled “The Job-Seeking Status of the...
Referral Program Marketing for Eye Care Practices
It seems like since the dawn of marketing that referral programs have been around. After all, we know that a friend's recommendation is the...
Show Patients How to Love their Eyes at Your Eyecare Practice
We stumbled across a really cool infographic from the UK Company Ultralase that we had to share. It puts the steps that people should take...