Optometry Software | 6 Marketing Mistakes Your Practice is Making
Everyone makes mistakes—that’s just life! Fortunately, we are here to fill you in on six marketing mistakes that a lot of small practices...
Game Changing Eyewear Trends: Optical Resources to Inspire You
The brilliant girls at the Optical Vision Site have shared optical resources about eye wear trends that show just how personal your frames...
Social Media in Eye Care: 5 Reasons You Should be on LinkedIn
You may not have noticed, but recently LinkedIn added a new feature for Company Pages, called Showcase Pages. So how does this affect...
Marketing for Optometrists: Is Your Social Media Unattractive?
With almost every business utilizing social media these days, you have a lot of online competition. So staying ahead of the pack when it...
Marketing for Optometrists: 20 EyeCare Retail Trends of 2014
We're here this month with another blog post about marketing for optometrists from our friends at The Optical Vision Site! Believe it or...
Optometric Practice Management: Did You Keep Your 2013 Resolutions?
As the year comes to a close, we should take a step back to rejoice in all that we’ve managed to accomplish and the efforts that are still...
Marketing for Optometrists: 6 Lousy Ways to Handle Bad Online Reviews
Getting a bad company review on a site like Yelp feels like getting slapped in the face. You'll probably get upset and want to write a...
Marketing for Optometrists: Dealing with Eco-Friendly Customers
In our recent blog post, What Can Cloud-Based Optical Software Save Your Practice?, we revealed our logo made out of beach trash sent to us...
Decorate Your Practice for Halloween | Managing Eye Care
This year seems to be just flying by with Halloween right around the corner! Our friends at the Optical Vision Site have come up with some...
#Hashtag Do’s and Don’ts for Vision Expo West
We’re only 2 days away from Vision Expo West! Whether you’re a doctor planning for CE or a student going to the show for the first time,...
Marketing for Optometrists: Little Free Libraries
We may be a little late for Read A Book Day, but as they say, better late than never! Today, the Optical Vision Site would like to raise...
Optical Marketing Resources to Take Your Practice Back to School!
Summer days are slowly coming to an end, and the back-to-school season is here! Now you and your staff may be years out of school but that...
The Greatest Scavenger Hunt in the Eyecare Industry!
After a major VisionWeb rebrand, everyone has begun to notice that something must be going on here!
Top Trends in Eyecare Practice Marketing
Brainstorming a unique marketing plan is a daunting task. Marketers frequently find themselves evaluating competitor efforts and saying,...
Inspiring Your Eyecare Practice Marketing
With the complete launch of VisionWeb's 2013 rebrand in the books, I think it's safe to say that our brains here at VisionWeb have been on...
Social Media in Eyecare: 5 Things Your Patients Want to See
Does your practice have a Facebook page, Twitter page or blog? If the answer is yes, we hope that you’ve been active on your social media...