Optical Dispensing Tips That Will Help Boost Your Summer Sales

Posted by Megan Ludzenski on Mon, Aug 17, 2020 @ 11:08 AM

Most of your patients will be embarking on various summer adventures, many of which will place them outdoors more than usual. The increase in outdoor activity offers a great opportunity for your practice to promote sunglasses sales in your dispensary.

When patients come to your practice, it can often be hard to ask them to make a sunglasses purchase on top of the frames they are likely already purchasing, but we’ve got some optical dispensing tips for boosting your sales this summer that will keep your patients’ eyes protected, and your financial statements happy.

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Offering an Ecommerce Option in Your Optical Dispensary

Posted by Madhu Singh on Wed, Aug 12, 2020 @ 10:08 AM

Many optometrists and opticians are considering an ecommerce option for their optical dispensary. Usually, this is a good venture if your patients are tech-savvy, young, or you have a high amount of competition in your area. However, actually implementing an ecommerce platform through your practice's website takes a healthy budget, spare time, and true motivation.

Now more than ever, practices want to beat out their online retail competition without having to expand their physical footprint or inventory. In this post, we'll go over why you'd want to add an online shopping option and how to get started.

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Optical Dispensing When You’re Short An Optician

Posted by Jeff Rezabek on Tue, Aug 11, 2020 @ 09:08 AM

An optical dispensary in your optometric practice can assist in building revenue for your practice. However, you need more than just frames to run a successful optical dispensary; you need an optician. Unfortunately, along with other roles in your optometric practice, there can be a high turnover rate for opticians.

And, with the added pressure from online frame retailers disrupting your optical dispensing sales, how do you manage when you’re short an optician? This post offers a few options for managing your optical dispensary when you’re short an optician.

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VisionWeb Ordering Features You Need to See

Posted by Janelle Pauli on Mon, Aug 10, 2020 @ 11:08 AM

Our online ordering tool has been making ordering easier for both you and your lab. We've included functionality that will allow users a place to enter Dispenser Notes for internal use in their dispensary along with a button for Additional Info.

We are constantly taking note of how our users interact with the platform in order to improve it. For example, we created the Additional Info and Dispenser Notes fields so that your order isn't flagged in the lab's system to be reviewed manually instead of being automatically trayed for processing. Let's show you how to use these features and speed up your ordering capabilities.

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Guide to a Touch-free Optical Dispensary

Posted by Madhu Singh on Thu, Aug 06, 2020 @ 08:08 AM

Optometry practices are taking many precautions to reduce the spread of any disease in their practice, especially due to the rapid spread of COVID-19. While PPE can protect your staff and patients, how do you ensure that surfaces and your dispensary stay sanitary?

It can be more difficult than you think because certain cleaning solutions can damage your frames, especially if they contain alcohol or bleach. Another thing you have to consider is what guidelines your customers should follow to promote the sanitation of your products.

We have been researching to collect the most creative and affordable ideas opticians have implemented to keep their frame board as touch-free as possible. Let's share a few with you here.

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