4 Superstar Qualities Your EHR Software Should Have

Posted by Tenzin Yulo on Tue, Aug 13, 2019 @ 13:08 PM

For those of you who already use an electronic health record (EHR), ask yourself a few questions. When was the last time you spoke to your EHR vendor? Do you remember when you accepted your vendor into your practice? If you don't think that you've established a close relationship with your vendor, that's probably not a good sign.

For those of you who are shopping for an EHR software, with so many vendors to choose from, it can get pretty overwhelming to figure out which is the perfect fit for your practice. We’ve compiled 4 superstar qualities an EHR vendor should have to make sure your practice is receiving top quality performance.

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Does Your Practice Need to Move?

Posted by Madhu Singh on Thu, Aug 08, 2019 @ 08:08 AM

Sometimes practices outgrow their space, expand their staff quickly, or are required to move due to landlords and building policies. However, moving can cause unexpected stress on your staff and stop growth for your practice. Not to mention, moving can confuse loyal patients or result in a loss of local customers.

Moving your practice is kind of like moving your home, but exponentially more difficult if you have servers, paper files, and other secure patient data onsite. That's why we encourage you to question whether your practice would benefit from uprooting its physical location or whether something else might satisfy your need for change. 

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Optical Marketing Resources: Why Local Search is Important

Posted by Megan Ludzenski on Tue, Aug 06, 2019 @ 11:08 AM

When is the last time you physically looked something up in the yellow pages? Most searches for local businesses today happen through Google search or Google maps. If your practice's online presence isn't optimized for local search, you could be costing your practice tons of new patients.

Local search is when a consumer seeks information online in a specific geographic area with the intention of making a transaction offline. Today we want to share with you not only why local search is important, but also what you can do to make sure your practice is better represented.

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Using the Enneagram Personality Test in Your Optometry Practice

Posted by Madhu Singh on Wed, Jul 31, 2019 @ 08:07 AM

Making personal connections, interacting with a team, and keeping motivated at work can mean very different things for different people. Each personality test is useful for highlighting different parts of your employees' way of thinking and functioning. 

The ancient enneagram assessment is more about individuals' emotions and self perception. The test divides people into 9 categories based on how they interact within society and how they fuel their internal self. 

Keep reading to see how you can boost your staff productivity using the Enneagram test.

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How to Remove Yelp Reviews

Posted by Janelle Pauli on Tue, Jul 30, 2019 @ 12:07 PM

Just about every business is going to receive at least a few negative online reviews. Usually the customer truly had an unfavorable experience, but what about those Yelp reviews that are unfair and portray an inaccurate or exaggerated explanation of the situation? If your business doesn't have a lot of reviews in the first place, one negative review blown out of proportion can hurt your overall rating and may cause hesitation from new patients.

If you notice an offensive or incorrect review, there are steps you can take to try and get help from Yelp to remove reviews that violate their content guidelines. In case your request for removal is denied by Yelp, we have some advice for taking your own stance against these types of reviews.

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