The Official VisionWeb Blog

We can't stress enough the importance of consistently monitoring benchmarks in your eyecare practice. That's why we created an entire eBook talking about 8 important benchmarks that all eyecare practices should be paying attention to. Every eyecare practice is different and the benchmarks that you choose to monitor might vary, along with the consistency that you measure them.

To just leave your profits up to chance and not take the time to see where you might be able to make adjustments to increase your profits is a business mistake.

This optometry practice management formula sheet gives you what you need to know in order to calculate each of the 8 benchmarks discussed in the eBook. If you want to know more information, like what industry averages are and how to improve your low scoring benchmarks, download the full eBook.

Your schedule is probably packed with patients wanting to get a comprehensive exam before they head back to school after the holidays.

While this is a busy time for your optometric practice, taking a bit of extra time before each appointment to pull benefits will not only help you earn more money, it could also benefit your patient.

Below are three reasons why your staff should pull patient benefits a few days before the appointment.

Your brand image is the essence for your practice, making it extremely important to all aspects of your business. Yet, many practices struggle with maintaining a consistent brand image throughout all of their office materials.

It can be easy to forget about branding on smaller documents around the office, and that is why we've asked our in-house designer to come up with a branding checklist of all the things that you should be focusing on in your practice to develop a strong brand.

We hope the checklist below at least gets your wheels turning when thinking about how you represent your practice, and how you can work to improve your brand image before the end of the year.

Your practice is missing out on revenue when any claims go unfiled because your team isn't sure about why the claim was rejected or denied. And we want to help you prevent that with our latest webinar.

New Webinar:
October 30th, 12-1pm CST
Register Now

We've consulted our insurance expert to show you how to read claims, investigate what went wrong, get them paid, and prevent future errors.

Furthermore, this is an interactive webinar where you'll answer questions that guide you to the best solution for each unsolved claim. You'll also be able to ask any unanswered questions throughout the presentation, too.

Your optical dispensary can bring your optometric practice a big portion of the revenue. But only if your optician has the tools needed to educate patients about the lenses that will meet their sight, style, comfort, and budget.

Sometimes, patients and staff members can overlook the importance of an optician, but the work that they do helps complete your optometric practice staff and provides a vital service for your patients. There is always time to support your opticians and the other members of your team with a token of appreciation. After all, they are the face of your practice.

Below are some ways you can thank your hard working staff members.