5 Negotiation Strategies To Increase Optical Dispensing Sales
Negotiating prices on your optical dispensary’s showroom floor can quickly turn into making an agreement that doesn’t help your optometric...
NEW WEBINAR: Communication Strategies for Modern Optometry Practices
Having the right tools for your business to be successful is essential for continued growth of your eyecare practice. Creating a space for...
Cheat Sheet to Being a Billing Expert
Throughout the tradeshows of 2022, it's become clear that all optometrists and office managers can find one thing in common: their...
Investing in Business Cards for Your Entire Team
We spend a lot of time discussing social media as an inexpensive marketing tool for your eyecare practice, but there are some traditional...
3 Revenue Generating Ideas for Your Eyecare Practice
External events and economic change can affect your practice in many ways. You have a lot of control over the changes you make that lead to...
Reducing Expenses and Managing Money in Your Eyecare Practice
Don't let a lack of comfort when it comes to accounting, budgeting, expenses, and spreadsheets in general hold your eyecare practice back...
How the Right Technology can Ease Cold-Start Practice Burdens
Krystal Hoover, OD, grew up in a household where entrepreneurship was a way of life for her family as her parents have their own business....
OD GUIDE: What's Your Practice 5 Year Plan?
We know that your time is taken up with problem-solving, scheduling, and patient care. However, making sure your practice is growing...
4 Optical Resources Opticians are Loving This Year
After taking a look at our readers' most read articles, it's apparent that most of you love reading about ways to improve sales in your...
VIDEO INTERVIEW: End of Year Metrics to Measure
Do you have an accurate idea of your performance from this past year? Sometimes the end of year analysis can feel overwhelming, but it's...
CONTEST: Nominate your Practice Manager for a 2021 Bonus
This year hasn't been easy for most practices, especially if you've been short staffed or experiencing a surge of growth. Your team has...
Live Webinar: The 101 on Credentialing
Evidenced by the popularity of TED talks and interview panels at events, most of us enjoy listening to subject matter experts discuss their...
The Dangers of Halloween Contact Lenses
For some people, Halloween is more exciting than celebrating their birthday. The thought of gasping in fear as they walk through a haunted...
Top Eyecare Blogs of 2021
Every year we'll conduct a round up of our most read articles to keep a pulse on the interests of our audience. However, this time we're...
Resources to Help You Find Your Next Eyecare Employee
Finding new staff members can prove to be quite the challenge for many eyecare practices. With high turnover rates and unqualified...
8 Skills the Best Optical Technicians Should Have
Whether you're an optical technician looking to beef up your resume or an OD looking to hire a new tech for your office, we've got a list...