Madhu Singh

Combatting and predicting lulls in patient flow into your practice will be more difficult moving forward, so that's why we suggest you have...

One of the best things that can happen to your eyecare practice is having a staff that patients recognize year after year throughout their...

It has become a tradition for us to help ODs create and stick to a few resolutions for the new year that align with the industry changes...

Maintaining a personal relationship with your patients can be difficult when routine exams only last 15 to 30 minutes once a year. That's...

This year has probably felt like a blur for us all. Due to the COVID-19 pandemic, time has moved simultaneously very slowly and yet it...

Usually the winter holidays are filled with family reunions, festivities, events, and general conviviality. The holidays in 2020 are...

Earlier we made a list of eyecare companies that were promoting innovation in our field. Now, we'll highlight some companies that stepped...

Throughout this year, your practice has had to respond to unprecedented changes with patience, excellent customer service, and ingenuity....

Throughout your career in eyecare, you have to make hundreds of choices on who you hire, how they're trained, what protocols you put in...

As most eyecare providers know, restricting OD's access to their patients during the beginning of coronavirus lockdown was detrimental to...

It's December, so many optometrists will be looking back at their achievements and expenses from the year. While you're pulling metrics,...

There are many ways to delight your customers when it comes to the holiday season, but don't forget about your staff. Giving gifts to your...

The obvious benefits of offering telemedicine visits are keeping patients out of your practice waiting room, reducing exposure for your...

We're all familiar with the mythical vampire that looks human but feasts on human blood. However, an energy vampire, a term that came into...

Getting your team on board with switching to an EHR that actually supports your practice's needs and growth is the first step. Then, you...

You might have heard the term upcycling in terms of clothing or home goods, but we can apply this to making your eyecare practice more...