Independent optometrists know the importance of building and maintaining a loyal customer base. And having a good marketing strategy for...
Messaging platforms are the preferred means of communication now. In 2017, Facebook Messenger had 1.3 monthly active users. As the monthly...
Whether you’re at Vision Expo East or your planning for a spring break vacation, taking a few days away from your optometric practice can...
High employee turnover, low-performance visibility, and a lack of insurance knowledge can make it difficult for an optometric practice to...
One of the big concerns many eyecare practices have when it comes to switching to new EHR software is that it will be time consuming....
With Halloween less than a week away, many retailers are getting ready for the shopping season with Black Friday and Cyber Monday sales....
For an EHR software to be effective, it has to fit into your optometric practice and work with your office workflow. Unfortunately, an EHR...
Your optometric staff contributes a lot to your practice's success. So, when a team member leaves or new roles are created, it’s important...
Managing electronic claims requires a balance among the biller, the process, and the solution used to connect the two. For optometric...
Running a successful optometric practice requires help. Unfortunately, building a team of qualified and loyal staff members is one of the...
Stop what you’re doing. This is an intervention. Your paper practices are slowing down your office workflow, costing you money, and helping...
Technology can play a big role in your practice's workflow. It can also be one of the best ways to keep everyone in your eyecare practice...
Whether you're an exhibitor or attendee, tradeshows can be a whirlwind experience. Getting yourself prepared for the trip ahead of time...
The patient should be the number one priority in your practice at all times. So what are some of the ways you and your team go above and...
Technology is always changing, and when it comes to the technology you use in your eyecare practice, you have a few choices. Let's take a...
Part of staying HIPAA compliant in your practice requires covered entities to conduct a risk assessment of their practice. While it may...