The Official VisionWeb Blog

Perfecting your social media game can prove to be not only challenging, but time consuming. We know that your practice keeps you extremely busy and that social media can sometimes get pushed to the very bottom of your to-do list.

That is why we want to share with you some strategies that will help you master the craft of creating great posts that will get your followers more involved with your practice.

Before we break down the specific requirements for each different platform, it is helpful to start with some general guidelines that will help your social media presence overall. Keep reading to see what they are!

The claims management lifecycle is a complex and detailed process. While electronic claims have reduced phone calls with payers, minimized duplicated data entry, and decreased reimbursement times, they have increased the scale of the insurance claims your biller has to create, track, and manage throughout the lifecycle.

Now, if you or your biller are submitting a batch of claims every week while trying to keep up with other claims already in the lifecycle, then you might be risking reports slipping through the cracks and rejected claims piling up before you even get a chance to correct them.

The Insurance Revenue Cycle Management service from VisionWeb offers vision and medical billing services to take the more painstaking, detail-heavy parts of the optometric billing cycle off your practice's hands. All you and your staff have to worry about is checking the patient’s benefits eligibility and creating the batch of claims. Then we take over to keep your claims moving forward so you can focus more on patient satisfaction.

Follow this infographic to see how VisionWeb’s Insurance Revenue Cycle Management Service works the billing cycle for you to simplify your claims lifecycle.

Many patients can scoff at the price of quality eyewear and retreat to the Internet to find a cheaper alternative for their frames and lenses. Being able to show and explain the value of quality eyewear and expert fittings can be tricky. Visuals are a great way to help get the point across to some of your most stubborn patients.

In today's guest post from The Optical Vision Site, we'll look at an infographic that can help explain to patients how much they value their vision over other purchases they make in their daily life. 

Whether you're aware of it or not, color can play a big role in your buying decisions. In fact, we found one statistic that said 52% of people don't return to a store because they don't like the store's aesthetics. This means you need to be aware of the colors associated with your brand, and the colors you use in and around your office. They could play a part in whether a patient schedules an appointment with your practice, or makes a purchase in your optical shop.