We stumbled on an ODs on Facebook post where members were sharing their favorite business books that have helped shape their optometric...
Perseverance and flexibility are qualities that are praised in the medical profession. However, a mark of a good business owner is knowing...
With the reopening of businesses in some states, optometry practices are getting their inventory and staff prepared. However, it can be...
How many patients do you see in your eyecare practice on a regular day? 15? 20? It can be easy to get caught up with your busy schedule...
We understand that planning out your day or week can be tough when you don't know the timeline for reopening your practice and accepting...
Unprecedented times call for adaptability and creativity, which can help strengthen your practice. Especially when there is no immediate...
Although optometrists have traditionally been apprehensive to adopt telemedicine or deliver remote diagnoses, the current shelter-in-place...
Are you not seeing a strong Return on Investment (ROI) from your optical marketing resources? While building a marketing strategy is a good...
With the shelter-in-place mandates due to the COVID-19 pandemic, ODs are changing the way they deliver patient care and closing their...
Public speaking or webinar presentations can be intimidating and nerve-racking situations for a lot of people, especially if it's not...
Currently, most healthcare professionals in the US are required to only perform patient care for emergency cases. However, that doesn't...
Dealing with uncertainty in your practice can be tough for revenue growth and staff motivation. Many external factors can cause uncertainty...
We have posted articles talking about different ways that your eyecare practice can fight back against online retailers. Because when it...
There are countless ways to decorate your eyecare practice. One way is to turn valuable educational material into fun artwork. We've...
Your dispensary is where the majority of sales happen for your eyecare practice. When your patient walks out with more than one pair of...
If you are an ophthalmology professional, it is important to keep your coding knowledge up to date. Especially if your practice sees...