Resources, Tips & Tools, Events and Promotions

Encourage Patients to Promote Your Eyecare Practice

You can promote your eyecare practice all you want, but typically the strongest and most successful types of promotion will come from your...

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Practice Management, EHR Software, Tips & Tools

Optometry Product Development Insight with Sam Khan

Have you ever thought about the fact that the equipment and software you use everyday in your practice might have been designed anywhere...

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Tips & Tools

Keeping Sanitary Practices in Eyecare

Although infectious disease isn't as common in an eyecare practice as it is in a hospital, it is surprising how many viruses or bacteria...

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Marketing and Social Media, Tips & Tools

Spring Break Specials for Eyecare Practices

For many practices, spring break is one of the busiest times of the year. Although spring break is usually associated with beach vacations...

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Marketing and Social Media, Tips & Tools

Optometry Marketing Advice from VisionWeb

Eyecare and healthcare are traditional industries whereas the technology industry values innovation and new ideas. Luckily, VisionWeb is at...

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Tips & Tools, Uprise EHR & PM

The Best Optometry Podcasts Today

How do you take time out of your day to keep updated on the eyecare industry trends, discoveries, changes, and regulations? Podcasts are...

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Practice Efficiency, Tips & Tools, Uprise EHR & PM

7 Optometry Blog Articles Our Readers are Obsessed with This Year

If you're curious what your peers in optometry are interested in, these blogs have been the most-read by our audience this year. They're...

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Marketing and Social Media, Tips & Tools

20 Marketing Ideas for Valentine's Day

What better way to dive into the season of love than with a guest blog post about marketing for optometrists from our lovely friends over...

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Tips & Tools

5 Easy & Effective Books for Eyecare Professionals

Did you resolve to read more this year? We did, too. However, it's hard to make time for reading between packed work schedules, family...

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Tips & Tools

Health News: Genetic Modification for Eye Disease

From designer babies to cloning, our fascination with the human genome knows no bounds. There is an ethical dichotomy surrounding CRISPR...

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Optical Dispensing, Tips & Tools

8 Cool Eyeglass Racks

With the end of summer approaching, you'll want to create an enticing display of your sunglasses to boost sales. This means getting...

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Practice Efficiency, Tips & Tools

4 Video Marketing Essentials for Your Eyecare Practice

You've probably noticed that almost every successful eyecare practice has a promotional video that showcases its office, equipment, ODs,...

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Practice Efficiency, Tips & Tools

Optometry Practice Improvements under $25

Budget is probably the main reason you hesitate to purchase upgraded products for your practice. There might be a piece of furniture, a...

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Marketing and Social Media, Resources, Tips & Tools

The Ultimate Guide to Hashtags in Optometry

Social media is always changing, making it hard to keep up with all of the different marketing trends. One social media tool that is here...

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Tips & Tools, Uprise EHR & PM

6 Hard-to-Kill Plants for Your Optometry Practice

  Plants are having quite the moment on social media. Coffee shops, coworking spaces, homes, and even city public spaces are catching on to...

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Tips & Tools

Game of Thrones Leadership Styles in Your Optometry Practice

Some of us look to historical or business leaders for inspiration when it comes to developing our own leadership style. However, why not...

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