Implementing a referral program in your eyecare practice is a great way to build relationships with other providers and increase new...
Most eye care professionals understand that to run a successful modern practice, you must cater to various customers across generations...
Labor Day is a federal holiday celebrating Americans participating in the workforce. It is celebrated every year on the first Monday in...
With the rise of online retailers, it’s getting harder to make a profit from optical dispensaries. It may seem impossible to convince a...
It’s that time of year again when schedules start to fill up last minute, with kids needing eye exams before school starts. It can be an...
Increasing sales in your dispensary is one way to boost your practice profits. But, making an extra sale is sometimes easier said than...
It's understandable for business owners to be hesitant when making excessive purchases during economic uncertainties. However, investing...
Having the right tools for your business to be successful is essential for continued growth of your eyecare practice. Creating a space for...
Is your practice ready to partake in the annual April Fools pranks and hoaxes this year? Well ready or not April 1st is quickly...
If you aren't aware of Marie Kondo's novel, The Life Changing Magic of Tidying Up, you might have watched her Netflix series where she uses...
Global security concerns are heightened currently, so we figured this is an opportune time to conduct a security audit in your practice. No...
The binge-worthy Netflix TV show called Love is Blind has been a hit the past couple of years. If you aren't familiar with the show, the...
Optical waiting rooms can be more than a place to catch up on news and read magazines. You can inform your patients on the lack of access...
Stock photos are all over the internet these days. They are typically overly generic and a complete misrepresentation of what the image is...
If you're subscribed to a few optical blogs, you'll know that we're big fans of displaying dense information in the form of an infographic....
Every OD deserves to take a week off to travel, spend time with their family, or just destress and return to work renewed. However, it can...