How A Solar Eclipse Can Boost Awareness Around Your Optometric Practice

Posted by Jeff Rezabek on Tue, Aug 01, 2017 @ 14:08 PM

In 20 days, the Great American Total Solar Eclipse will travel coast to coast across the contiguous United States and will allow viewers in the lower 48 states see the Earth’s moon pass in front of the sun and block all or parts of the light’s path to Earth.

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Is Your Eyecare Practice Affected by These 4 Industry Disrupters?

Posted by Janelle Pauli on Thu, Jul 27, 2017 @ 14:07 PM

Each and every day your eyecare practice is faced with challenge after challenge. And, one of the biggest challenges for many practices is competing with cheaper, online (and now brick and mortar) frame retailers, like Warby Parker. We stopped in at a local retailer to scope out the scene and gain a better understanding of what makes these retailers so appealing and the challenges they create for your eyecare practice. Here's what we learned.

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What’s The Future of The Eyecare Industry?

Posted by Jeff Rezabek on Wed, Jul 26, 2017 @ 16:07 PM

Over the past couple of years, it seems like there are dozens of businesses trying to disrupt the eyecare industry with cheap frames available online. While there are a lot of changes challenging the way ODs successfully turn an optometric practice into a business, you have to look on the bright side.

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How To Accelerate Reimbursements From Electronic Claims

Posted by Jeff Rezabek on Tue, Jul 25, 2017 @ 14:07 PM

Managing the insurance claims in an optometric practice is challenging enough. While being familiar with ICD-10 codes is helpful for reporting, it might not be enough to get an insurance claim payer to reimburse you and your practice for the services you’ve administered. Other codes, like National Coverage Determination (NCD), Local Coverage Determination (LCD), and the Correct Coding Initiative (CCI), complicate your claims management process and cost your practice money. Unfortunately, all clearinghouse solutions aren’t created equal, and some don’t come with the tools required to quickly and effectively manage insurance claims.

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Quick Tip: How to Communicate Insurance Billing Changes with Patients

Posted by Janelle Pauli on Thu, Jul 20, 2017 @ 14:07 PM

Sometimes you have to make the tough decision in your practice about whether or not to continue accepting certain insurance plans. While you want to make every patient's visit as welcoming and cost-effective as possible, there are a variety of reasons that could cause you to make the decision to drop a plan. The volume of patients your practice maintains on the plan, changes within the plan itself, and new expenses can make it hard for your practice to be profitable with the plan. But, how do you communicate and manage those patients who are covered by the plan you no longer accept?

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